Interview with Catamaran Expert
 

Exploring the Catamaran Market with Staley Weidman

For the last 30 years, our CEO, Staley Weidman has been focused on catamaran sales and charter. When he joined The Catamaran Company 21 years ago, he became the top-selling broker, and for the last eight years he’s been CEO, based in Ft. Lauderdale. Last month, he spoke with Rightboat.com content director John Burnham on November 7th, 2023.

Check it out below!

Q: “What should buyers be thinking about when looking at the market today?"

A: “Our advice to clients is to stick with name-brand manufacturers, because they have very high resale, and they're easier to transact out of when you’re ready to move on. We also recommend staying with newer boats. Just from four years ago to today, there are light years’ difference in the systems on the boats.

Q: “When you look way back, what would you say was the tipping point when catamarans moved from being in a fringe part of the market to a core sector?"

A: “There were a number of things that were happening. There were some new models being introduced: Lagoon had just introduced their 380, which was a huge success as an entry level sailing catamaran…Having those boats in the world's largest charter fleet got those brands and those models a lot of exposure and charter companies started to take on a few cats…That sort of perfect storm of things happening together really pushed the sailing catamaran market into the mainstream at a time when you would attend a boat show and see loads of monohulls and just a few cats, usually on the outside docks. By comparison, a couple weeks ago at the Annapolis show, you walked down the dock and it was almost entirely sailing cats."

Q: “When did power-cats make their big move?"

A: “In 2010, we started to see the power-cat market evolve. Once again, the Moorings started out with a line of Leopard 47 power-cats that got those boats into the market. And Lagoon, with a 43 power-cat that sold 127 hulls...That pushed the power catamaran market, and then we saw Fountaine Pajot very successfully come out with several powercats, as did luxury catamaran builders like Sunreef, who we started a relationship with in 2003. It was a monumental move getting catamarans into the big luxury yacht range, where they weren't viewed as smaller charter boats or smaller recreational boats but as really high-end, luxury yachts.

Q: “You got into the boating industry as a sailor and sailing was key to the development of the catamaran segment. Power-cats are doing that too. Is anything holding them back?"

A: “The market is driven by market demand from what the customers feel like they want. And it's also driven by innovation where new products and brands come to market promising different things... When you have a boat that looks great, and performs well, you've got a home run in the market, assuming it's not priced in the stratosphere. What people are looking for is innovation: what is the power-cat going to do that their conventional powerboat or powerboat brands don't. As people get exposure to newer models, they're discovering that the boats have extremely good economy. So for the same size boat, you're putting in smaller engines, smaller fuel tanks, enjoying better economy, and longer range than what you'd expect in a monohull.

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